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Any individual that wants to increase their skill set that works in digital marketing, or who is looking to begin an interesting career in the sector should enrol in the course.
No prior work experience or qualifications are required to sign up. Therefore, it is a great starting point for helping you achieve a role in digital marketing that is focused on strategy.
You will gain the skills, knowledge, and certificate to embark on a career in Digital Marketing within a strategic role.
You will also benefit by earning an internationally recognised certificate from a globally respected Awarding Body (Digital Marketing Institute), helping you expand your career opportunities to pick where you want to work.
All DMI courses include twelve months of access to the DMI membership network. The access is available 24/7 and provides you with a plethora of resources including DMI’s own content library with helpful tips and best practices guides, upcoming webinars, and CPD short courses to keep your skillset relevant. If you are looking to deliver the perfect social media campaign to raise awareness of your company or wanting to utilise up-to-date optimisation techniques for eCommerce or UX – the DMI membership will deliver what you need, and for the first 12 months, it’s all yours, absolutely free.
Once successfully certified from this course, you will be able to confidently apply and complete digital marketing tasks, especially when planning a digital marketing strategy for your company. It will also help you stand out when applying for promotions and new roles.
Typical job roles include:
(Source: Payscale)
We have developed an expert team over the last 10 years since our inception. In that time, we have trained over 630,000 delegates globally, which has helped offer the highest quality training, and we have earned a 5-star rating on Trustpilot, from over 10,000 students.
By refining our processes, partner relationships, and course materials, we can offer high-quality training solutions for our delegates.
Other benefits include:
Learning Outcome
Course Modules
This Digital Marketing course is assessed by a three hour exam, administered by a computer-based testing partner (Pearson Vue).
You will need to achieve a minimum of 60% to pass the exam and your examination fee is included in the course price. Subsequent re-sits due to failed attempts will incur a fee of approximately £45, paid directly to Pearson Vue when you book your repeat attempt.
You can start by enrolling in a recognised digital strategy course that teaches you how to create, implement, and manage effective digital plans. Our DMI course is ideal for beginners, career changers, and professionals seeking leadership roles.
A digital learning strategy outlines how technology is used to deliver training and development in a business. It ensures learning goals align with company objectives. You'll explore this concept within the digital planning course as part of developing team skills and managing digital transformation.
To become a digital strategy consultant, you'll need strong skills in digital marketing, planning, analytics, and leadership. Completing a digital strategy training course like this one will give you the qualifications and confidence to advise clients or businesses on growth through digital initiatives.
A Digital Strategist plans, leads, and optimises digital campaigns to achieve business goals. They align online channels, content, and data to improve performance and ROI. This digital strategy course prepares you for exactly that role.
A common example is an omnichannel marketing plan that uses SEO, paid ads, email, and social media to increase brand visibility and conversions. In the course, you'll learn to build these strategies from the ground up using data and insights.
A digital-first strategy means prioritising digital channels and tools in your overall business approach—from customer service to marketing and operations. This approach is at the core of our digital strategy training, helping you lead in a tech-driven world.
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